Shop: happiness for under £200 by @williamcult

Instagram’s serial cult collector, William Ndatira, has curated his definitive go-to list to keep you smiling.

William Ndatira – also known as his online pseudonym @williamcult, has built a reputation for curating some of the weirdest, yet wonderful cult references on the Internet. Think twisted nightmare, horror saga, laugh-out-loud, nails – scratching – a – chalkboard. This week, Ndatira has curated a shopping edit to prove you can find happiness under £200 on the net. Go and treat your bed to some cloud-like sheets, buy a chicken, take a walk in a forest and start a gratitude list.

Shop now.


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