Hugo launches its youthful Blue line

We’re back with our weekly round-up of the biggest news in fashion. If you missed us last week, apologies. In all fairness, we’ve been busy tottering around New York, London and Milan Fashion Week, delivering you the goods, gossip and hottest trends from this season’s biggest runways. Currently, our Digital Director Brooke McCord is in Paris, where she’s air-kissing her way through the fanciest shows, including Loewe, Rick Owens and Saint Laurent. You’ll hear all about it soon. But for now…

Hugo welcomed its newest family member this week: Hugo Blue. A new fresh-faced line with denim at its core, Blue is offering up a youthful range of gender-neutral goods: casual shirts, cosy jumpers, relaxed dungarees, slogan tees and a smart bomber to help you spruce up in the evening. To celebrate, Hugo’s launched a mega campaign with a host of talents striking a pose in the brand-new Blue. Pick your fighter from Top Boy actress Jasmine Jobson, underground rapper Teezo Touchdown, Japanese singer Rikimaru, US model Cara Taylor, professional gamer Vinnie Hacker and German rapper Reezy. There’s something for everyone.

Coach is blurring the virtual and the physical with its new campaign titled ​“Find Your Courage”. Set in a fantasy universe, it features virtual human, model and digital creator imma alongside Coach family members Lil Nas X, Camila Mendes, Youngji Lee, Kōki, and Wu Jinyan. The message of the story? ​“Find the courage to discover what it means to be real in your own way.” And so each star shares their superpower with imma, whether that’s finding the confidence to rewrite the rulebook to suit yourself (in the case of Lil Nas X) or learning how to love yourself (courtesy of Camila Mendes). Directed by Valée Duhamel and photographed by Charlie Engman, the campaign takes inspiration from AI as a new form of creative expression and the clothes are similarly fantastical, from loveworn leathers and classic denim pieces, to romantic slip dresses and bags decorated with tongue-in-cheek charms.

New Balance and Miu Miu have joined forces again, this time for a take on the footwear brand’s 530 running shoe. Although it launched in 1992 as a performance shoe, the 530 has become a cult fashion favourite over the past few years. And in Miu Miu’s hands, they’re lovingly deconstructed, with a new flat sole and super light upper. While we’re on sneaker collabs, C.P. Company has also linked up with Asics on a pair of Gel-Quantum 360 VIII’s, coming at you in super bright yellow and two-tone grey, plus impressive 5D prints inspired by ergonomic shapes found in the great outdoors. Meanwhile, Valentino took to the heights of New York for its L’École campaign, with Kaia Gerber, Son Ye-jin and Jolin Tsai seen taking in the skyline and donning the house’s Moon and Locò bags, Garavani VSling heels and some smouldering pouts. Mwah.

Yesterday, Anthony Vaccarello welcomed iconic model Linda Evangelista at Saint Laurent Babylone for a signing of the book Linda Evangelista Photographed by Steven Meisel, packed with striking images of the OG herself in action in tribute to their extensive collaborations. Located in the Leftbank neighbourhood of Sevres-Babylone, Babylone is the French fashion house’s latest outpost, a cultural-destination-cum-bookstore dedicated to art and literature where you can find many a weighty tome to keep your coffee table looking nothing short of intelligent at all times.

Nike and Jacquemus are back with a bumper collab. The latest offering includes a collection of six women’s and unisex pieces: a tee, hoodie, sweatpants featuring snazzy laser-cut Swooshes and a remix of the J Force 1, this time in brown nubuck leather. But let’s not forget the collection’s centre-piece: the Le Swoosh Bag, which is not only the first time Nike’s Swoosh has been turned into a bag, but also the first Nike x Jacquemus accessory. ​“For me, the Swoosh is the ultimate Nike logo that transcends all the generations and all the collections throughout the years and decades,” says Simon Porte Jacquemus. With its minimalism and unique shape, it allows creatives to work around endless designs and interpretations.”

Alighieri, the London-based jewellers who make ​“modern day heirlooms”, have a new collection in store. Titled Votive Offerings, the pieces are inspired by various spiritual practices from ancient and modern civilisations, from the ancient Greek offerings to the Gods to Indian prayer ceremonies. The ​“ritualistic objects”, as Alighieri calls them, come in bone-like structures, adorned with spears and vessels for karmic ultimate protection. We could all do with a bit of that right now.

In a first, Balenciaga has collaborated with the late award-winning American composer and arranger Angelo Badalamenti on an original playlist, titled the Balenciaga Music Series. The project actually began in May 2020, before Badalamenti passed in 2022, so this is a special one, released as a tribute to the man behind the music of David Lynch’s best-loved works, such as Mulholland Drive and Twin Peaks, as well as recordings with Nina Simone, Pet Shop Boys and David Bowie. The collaboration also includes Balenciaga Music x Angelo Badalamenti merch, with T‑shirts and crewneck sweatshirts featuring a graphic based on the composer’s hand-scripted score, Torch Theme.