You’re invited to Damson Madder’s “Appreciation Society”
The British brand is putting on an immersive showcase of its SS26 campaign, an ode to London’s special-interest groups photographed by Siân Davey. Sign up for free here.
In partnership with Damson Madder
Words: The Face
For photography buffs, Damson Madder acolytes and, well, anyone with a niche hobby, this new exhibition needs diarising. Coming to London’s Forty Two Bermondsey St. gallery space on Friday 20th March, the show comprises a tender collection of images documenting three special-interest groups from across London, new-season accessories and a set-up designed for viewers to immerse themselves in the worlds of mudlarking, birdwatching and roller skating. Plus, a small library of indie books curated around niche hobbies by cult bookseller, Token Books.
The imagery was shot by British photographer Siân Davey and showcases the brand’s SS26 collection, offering an in-situ look at clothes made for getting out there in. Across the series, hobbyists appear in their natural settings, putting cutesy checked parkas, cinched car coats and ginghams to work.
The show brings together a varied set of communities in the hope of fostering new connections in real life. To grab your spot on the list, sign up below. It’s first come, first served, so be quick. 18+ only.
